"BERKLEY & FAMILY FIRST CONCLUDE
REACH FOR YOUR DREAMS 3"

Berkley International Plans' marketing arm, Family First, Inc., recently concluded its Reach For Your Dreams 3 Promo.

In the Grand Raffle held last July 1 at its corporate headquarters at the Enterprise Center in Makati City, Family First General Manager Robb S. Paulsen, supervised by the Department of Trade and Industry, drew the winner for the grand prize of a brand-new Honda City.

Among thousands of entries, the name of Mr. Efren Capulong, Jr. of Diliman, Quezon City emerged as the winner of a 1.3 GL MT Honda City which now costs almost P600,000 in the market. Mr. Capulong is not a planowner.

Under the promo, which ran from October 5, 2001 to June 30, 2002, anybody who sat down for a Family First presentation became eligible to join the raffle. Aside from Mr. Capulong's winning the grand prize, 25 people won Nokia cellular phones while 23 others got various home appliances.

Reach for Your Dreams 3 was undertaken as a sequel to the previous and equally successful Reach for Your Dreams 1 & 2 promotions. Going on its fifth year now in the country, Family First has given away close to 120 MILLION PESOS worth of prizes in its "absolutely-no-obligation-to-buy"

raffles and promotions.

Photo shows Mr. Paulsen being assisted by DTI Sales and Promotions Head Gertrudes Perez during the Grand Raffle Draw.

For more information, pls. contact:
Ms. Gina D. Cruz
Corporate Communications Director
Tel. No. 755-1500 loc. 1112